Fat Bus is a travel brand offering bespoke journeys focused on emotion, freedom, and community, rather than traditional mass tourism.
Original size 2560x1440
The style system is based on a combination of tourist aesthetics and modern outdoor culture. At its core are the signature orange color, natural photography, functional gear elements, and minimalist typography.
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Original size 2560x1440
Original size 2560x1440
Original size 2560x1440
Original size 2560x1440
Original size 2560x1440
Original size 2560x1440
Original size 2560x1440
Original size 2560x1440
Original size 2560x1440
Developing a brand insignia as an element of the media brand’s visual system
Original size 960x540
Original size 960x540
Original size 1920x1080
Original size 1920x1080
Original size 1920x1080
Original size 960x540
Original size 1920x1080
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